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Real Estate IDX Strategy 

Our analagy is IDX is like the engine of the car.  It is what makes it go from Point A to Point B.  If you have a pretty car but no engine, it won't do anything for you.  It's the same way with your property search tool.

We understand that every link from your website to a national real estate site is a serious potential loss of business for you. If buyers see thousands of REALTORS® on such sites as®, or other directories how do they find/choose you? The odds are against you, unless you make yourself the agent of contact on every listing.


Step 1: Have a strategy call with one of our Strategy Consultants.  In the power call we will ask you specific questions about you and your market so we can really "dig in" and find the best solution for you.  IDX rules can vary by different MLS's which is why we pride ourselves in knowing the rules for most markets out there.  If we don't know.... we'll find out. We know how to ask the right questions and find the right IDX that fits your particular need!

Step 2: After we know what we have to work with, we then take the time to help you understand what IDX options are available for your market to generate and convert leads and then show you powerful ways to use IDX in target marketing and niche marketing.  We have experience working with leading IDX suppliers such as Wolfnet (a KW E-agent tool), IDX Broker, and more to provide advanced, cutting-edge strategy for you. By researching what is available for your market and depending on certain vendors, we can often manipulate searches to show only properties in a specific neighborhood, town, price range or even GPS location on an interactive map.

Let us help you maximize your existing IDX or evaluate your existing tools so we can put the strongest web strategy in place that dominates over any competitor.

Hickman Realty, Jackson TN


Whether you are a company with just 5-10 agents or you are a company with over 200 agents our company IDX strategy can help you pull all the elements together. Even if you have multiple brand locations we can help you lay out a game plan that can route the leads to specific agents (round robin) or even route by the market areas that they service.

Most importantly there are robust tracking abilities to see the emerging trends in the market and evaluate where your company should focus on their marketing/advertising efforts.

Pete Hall, CENTURY 21 First Choice


  • Each Agent, Management, and Staff Member gets their own Bio page
  • Agent's listings show underneath the bio.
  • Agents can share photo, contact information, certifications and more to help buyers and sellers feel more acquainted with the agent.
  • One click access to Agent's listings and contact / lead generation form.
If you have questions, or would like more information, please leave your name and contact information.

I use a free one through MLS
I am paying for an IDX feed
I have no idea - please help!
I need to maximize my IDX search
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"They Are The Best" 

I am so excited that Tricia Andreassen is going to be speaking at our event. She is one of the most creative and knowledgeable speakers and coaches around on Business, Leadership, Internet Marketing, Branding, Websites, and Social Media. She and I have been collaborating since 2002. She designed and built my custom site and has coached me through all of the Internet and Social Media. This year 39% of my sales and closings have come from the Internet. She taught me how to make lead generation work. You are in for a big treat.

~ Linda Hall

Pro Step Marketing
1251 Hwy 16 North
Denver, NC 28037-8014

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Local: 704-992-0278

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