Pro Step Marketing, a real estate-focused marketing strategy, design and implementation firm, worked with REALTORS® Kay Bird and Kyle Harrison of Team Kay in Champaign, IL to develop a comprehensive marketing strategy to expand their online presence. The results of this strategy include a custom website with advanced search tools and search engine-friendly content.

 

Visitors using the new custom website, www.TeamKay.com, will find easy-to-follow navigation, compelling copy, helpful resource tools and advanced property searches. Available properties in the Champaign, Urbana, Mahomet and St. Joseph, IL real estate markets are easily accessible to site users - only one or two clicks away. Additionally, site visitors can find useful information regarding Team Kay’s preferred partners and ways to use Team Kay’s moving truck during relocation.

 

A new search engine optimization program was also implemented that will eventually move the Champaign, IL real estate website up in the natural search engine rankings on such major search engines as Yahoo!, Google and MSN. This part of the marketing strategy will lead to more recognition throughout the community and on the Internet. Rankings vary depending on the search engine.

 

Team Kay is a group of real estate professionals who go out of their way to assist buyers and sellers. Team Kay used Pro Step Marketing's knowledge and experience to guide them through the development of the new website to better assist their clients. Team Kay’s Champaign, IL real estate website is devoted to helping those buying or selling a home in the Champaign, IL area to learn valuable information about the process for a smooth transaction.

 

Pro Step Marketing, located in Huntersville, North Carolina, provides real estate web design, marketing consultation and education services to real estate agents across the country, along with logo design, branding services for print and web, website design and development, including lead integration strategies, and search engine optimization. Pro Step Marketing has a team dedicated to pulling all the pieces together so their clients can finally get the results they've always wanted from their real estate marketing strategy.